we are a creative
experiential agency
![ugg_panorama_header](https://cms.welcometowink.com/uploads/media/projectHeaderImage/04/74-UGG_SEEK_Header_Image.png?v=4-0)
UGG is a brand of
Deckers Brands.
UGG
TRADE SHOWPRODUCT LAUNCH
Road Trippin’ trough trade fair land
A brand booth inspired by road trips and cruising along desert highways, the industrial but crisp surroundings embrace the open booth welcoming visitors to be immersed in a UGG World while being informed and inspired by what the brand’s range has to offer.
![UGG_Seek_19_by_Paul_Aidan_Perry_144 copy](https://cms.welcometowink.com/uploads/media/projectIntroImageSmall/03/663-UGG_Seek_19_by_Paul_Aidan_Perry_144%20copy.jpg?v=1-0)
Brief
For SEEK fair in Berlin, translate the global brand direction into a booth that elevates the UGG lifestyle campaign and presents a crisp product display.
Concept
Bold, provocative, optimistic, and real. Free-spirited design principles result in a booth with a fresh appeal. Combining strong line play with an industrial feel creates a beacon at the fair that expresses a strong brand message.
Result
Maximum impact and visibility through smart use of materials and graphics.
![ugg_panorama_bannerback](https://cms.welcometowink.com/uploads/media/projectBannerImageRight/00/70-UGG_SEEK_Banner_Right.png?v=2-0)
![ugg_panorama_bannerfront](https://cms.welcometowink.com/uploads/media/projectBannerImageLeft/01/71-Ugg_seekK_Banner_Left.png?v=3-0)
![Horecava_thumbnail](https://cms.welcometowink.com/uploads/media/projectHighlightImage/01/1171-Horecava_thumbnail.png?v=1-0)
Unilever
Wor(l)ds of indulgence
![Hunkemoller_DigitalEvent_FashionShow_Thumbnail](https://cms.welcometowink.com/uploads/media/projectHighlightImage/04/1694-20210310_HKM-DAY-02-065.jpg?v=1-1)
Hunkemöller
Ethereal Epic Escapes
![meatless farm stand design thumbnail](https://cms.welcometowink.com/uploads/media/projectHighlightImage/06/2016-20211009-tomdoms_0199074.jpg?v=1-1)
Meatless Farm
Hungry for Change?