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experiential agency


MTV is a brand of VIACOM 
International Media Networks



The most epic MTV EMA after party EVER

In collaboration with our friends from BAAS Amsterdam, WINK shook the streets of Rotterdam! Inviting 2500 very important party people to turn up and get turned out in Paradise City, a temporary mega-club hosted by the legendary Dutch DJ – Afrojack. Say whuuuuut. Taking inspiration from Rotterdam’s skyline and subculture, the ‘Uptown’ / ‘Downtown’ concept was born. 



Deliver the biggest, most memorable show-stopper shin dig paying homage to the city of Rotterdam.


Challenge accepted! Cue the confetti canons and mayhem! MTV got everything they bargained for and more. An achingly cool after-party that saw some of the city’s best and brightest come out to play. Throwing a VIP list of all the right folk in with some epic eats and original soundscapes to send shivers down spines.


Unleashed the full experience of the MTV lifestyle, providing a place for ambassadors, long-time loves, and one-night stands to dance till dawn. One unforgettable evening, reminding us all how important it is to give a good grind.


Dennis Bouman

MTV_Official afterparty_Cover