Fruit Logistica Fair Berlin, February 8-10 2017

Pssst! We are talking to you berry lover!

Driscolls, by far the freshest WINK client ever, commissioned us to design and produce their presentation at the Fruit Logistica Fair in Berlin. We translated Driscolls’ ‘from field to fork’ approach into a fun, fabulous, fresh, fruity flavored fiesta. At the 77m2 booth a lush greenhouse – reflecting the freshness and origin of the Driscolls berries – blended in with an inspirational retail environment. The use of unfinished wood, waxed steel and real greenery expressed the fresh and fruity feeling.

Juicy Lucy!

Photo credits: Matthijs Immink