Orta Anadolu: Orta Blu experience BBBerlin

Berlin, July 2012

Our friends, the worldwide denim weavers from Turkey, are constantly innovating with their sustainable Orta Blu division.
At BBB they launched a water preservation program, and raised awareness with three beautiful movies about surfing the dunes, cleaning the beach and exploring the sea.
Due to Orta’s artistic and conceptual approach, we saw a shared vision linking to the sustainable textile art of Claudy Jongstra.
So we commissioned her to create a formidable centerpiece for the Orta booth, intertwining the denim from Orta Anadolu with the felt of Claudy Jongstra.