Jupiler Sneeuwbal Festival

Utrecht, January 28, 2017

We started this festival season early this year! At Sneeuwbal Winterfestival an army of crazy après-ski-gear-wearing partymachers got down for the occasion. Our brave brewery Jupiler wanted to be part of the action and assigned WINK to fuel this fest. So we did! We designed and built a made-to-measure beer garden where Jupiler’s red gave color to their house. With a bar full of stacked beer barrels at the back, giant beer pitchers and home-made bierwurst served and a perfect atmosphere, WINK ensured the partymachers were introduced greatly to the Jupiler brand at this festival for the first time.

Bring it on for next year! The snowball effect is only natural…

Photo credits: Tom Doms