Jupiler DIY BBQ

Best Kept Secret Festival, June 2016

We are very proud to be the strategic experiential partner for Jupiler, spreading their beautiful Belgian beer brand throughout the adventurous minds and thirsty throats of the fun loving Dutch festival goers!

Jupiler has shown its guts by trusting WINK to go all out and allow us to create some of our fattest and finest work! Working made-to-measure, tailoring the project to suit the atmosphere of each separate festival, whilst creating and maintaining a strong look and feel for the beer with “The Bull”.

Especially for this years’ Best Kept Secret we created what was probably the best BBQ ever at a festival; THE DYI, in cooperation with Hot Mama Hot. As nothing is more fun than cooking your own food over two 12-meter barbecue tables in a rough Jupiler restaurant setting. Hungry music-lovers got to sit, eat, chill, relax ánd experience MainStage performances, while enjoying the lake-view. Hot Mama’s; We were on fire!

Photo credits: Floris Heuer