Diesel Wild East
Berlin, June 2006
Diesel presents their new collection to their assembled international sales force.
Wink communicates the seasonal design inspiration through the show, setup, experience & entourage…
This season the inspiration is Wild Wild East, Cowboys & kozaks.
The set up is spectacular, Wink sources a big monumental factory hall, pimps an all American Mack truck to look like a tribal folk carriage from Kazakhstan.
In the beginning there’s just the backdrop that looks like a Russian sheriff’s star, as opening the star slowly rises and with bright lights and smoke, the Mack truck pulls in pulling a thirty meter catwalk behind it… goosebumps!